In The News |
January 22, 2013

Foothill College Chooses Financial Aid TV

Online Video Service Improves Student Understanding, Effectiveness of Customer Service, and is a Valuable Tool in Achieving Default Aversion Goals

BOULDER, CO – Financial Aid TV (FATV), a leading supplier of online video solutions for college financial aid offices, announced today a new addition to its online network.

Foothill College (Los Altos, CA) is the latest institution to take advantage of Financial Aid TV’s customized online video counseling and outreach solutions.

“I have known about Financial Aid TV since its early years, but was not in a position to commit funds towards implementation,” said Kevin Harral, Director of Financial Aid. “With the encouragement of my current senior management, we are taking the plunge to offering 24-hour financial aid assistance through the use of their extensive library of pre-designed videos and soon to be added custom videos.”

Harral added: “We just launched so have not seen all the benefits yet.  However, while a beneficial side-effect may be the reduced volume of calls and visits from confused students, the real reason we implemented was to have fewer confused students.  We may even do one better and that is to reach students using Financial Aid TV who otherwise would never have come forward to apply for aid.  We look forward to the coming year and positive outcomes.”

“FATV is designed to assist all schools regardless of size, including online distance education programs and traditional brick and mortar institutions. The ability to have questions answered after office hours is a key benefit,” said Paul Burke, VP of Sales for Financial Aid TV.

Schools are deploying FATV in a variety of ways, including:

  • To Improve Customer Service
  • To Improve Default Aversion Efforts
  • To Improve Financial Literacy Efforts
  • To Reduce Student Wait Times
  • To Reduce Student Phone Calls
  • To Expand Counseling Reach
  • To Assist Veterans

For more information on Financial Aid TV and to view a demo, please call 1-888-704-9090 or visit www.financialaidtv.com.

Financial Aid TV (www.financialaidtv.com) is a service of CareerAmerica, LLC, an independent publisher of customizable digital solutions for educational institutions.

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